Starting a business doesn’t have to mean spending money you don’t have yet. This guide takes you stage by stage through building a working business using free accounts — the order to do things in, what each free tier actually gives you, and the one or two places where a small spend genuinely pays for itself.
What’s inside:
- Stage 1: Before You Do Anything — choosing your free productivity suite, and the cheapest way to get a proper business email
- Stage 2: Get Findable — free website options, and whether you even need one, plus the honest truth about social media
- Stage 3: Start Building Your List — building an email list from day one, free ESPs that actually deliver your freebie automatically, and getting consent right
- Stage 4: Look the Part — free graphics tools, and how to think about your brand without overthinking it
- Stage 5: Staying Organised and Safe — free storage, notes, tasks, and a password manager you can actually trust
- Stage 6: Use What’s Already Free and Powerful — the four major AI tools, all free, and how to use them safely
- When Free Starts to Hurt — the honest signs it’s time to start paying for something, and how to do it without overspending
- A full quick-reference cheat sheet with direct sign-up links to every tool mentioned
Who is this for:
Anyone starting a business on a genuine £0 budget — bootstrappers, side-hustlers, and new business owners who need to know that free is a legitimate, complete way to begin.
Format: PDF download
This guide pairs naturally with Your Business Tech: What to Choose and Why, my fuller guide for when you’re ready to think about paid tools too — but you don’t need it to get started here.
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